(Download)->Empowered: Ordinary People, Extraordinary Products Writen By Marty Cagan
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Detail Empowered: Ordinary People, Extraordinary Products
Author : Marty Cagan
Pages : 432 pages
Publisher : Wiley
Language :
ISBN-10 : 111969129X
ISBN-13 : 9781119691297
Synopsis Empowered: Ordinary People, Extraordinary Products
What is it about the top tech product companies such as Amazon, Apple, Google, Netflix and Tesla that enables their record of consistent innovation? Most people think it's because these companies are somehow able to find and attract a level of talent that makes this innovation possible. But the real advantage these companies have is not so much who they hire, but rather how they enable their people to work together to solve hard problems and create extraordinary products.As legendary Silicon Valley coach--and coach to the founders of several of today's leading tech companies--Bill Campbell said, "Leadership is about recognizing that there's a greatness in everyone, and your job is to create an environment where that greatness can emerge."The goal of EMPOWERED is to provide you, as a leader of product management, product design, or engineering, with everything you'll need to create just such an environment.As partners at The Silicon Valley Product Group, Marty Cagan and Chris Jones
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